2512 Articles match "customers","network"

• The Best from Informal Learning Flow

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• Want to Understand Your Customers? Go Pyscho.
  
  Customer research tends to be demographically-biased in its design. But it is time for us to go a little psycho on customers — psychographic, that is. So why is it that we so often look at detailed website usage or customer data along impersonal demographic dimensions like age and gender? Similarly, for customers to When it comes to purchasing behavior, it is obvious that personalities matter. While useful, those characteristics don't describe attitudinal trends which may be more important — and need to be a critical complement to other data.
  HarvardBusiness.org - Thursday, May 28, 2009
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• 6 Networking Mistakes And How to Avoid Them
  
  If you were my coaching client, I would simply say: network, network, network. And yet among my clients, networking is often an underdeveloped skill. He is now at a point in his career where he has to build internal networks, but instead of recognising that he is already a master networker, the very mention of the word makes him shudder. If you've been laid off in recent months, you're in excellent company. Plenty of qualified and experienced managers are now having to develop strategies to find their next job . But
  HarvardBusiness.org - Thursday, April 23, 2009
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• Why Non-Profits Are So Good at Social Media
  
  Online community and social media are hot areas for business these days, as companies recognize the Internet's potential to deepen customer relationships , share knowledge and strengthen teams . NGO-run online communities and social media presences offered nonprofits a new way of stoking and harnessing their members' loyalty and passion; and in their many successes, businesses can find key lessons for using social media to enhance customer relationships, too: In the nonprofit sector, relationships have always been the key currency: the relationships with the members, donors and supporters that NGOs depend on for volunteer labor, financial support and advocacy muscle.
  HarvardBusiness.org - Tuesday, June 16, 2009
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• Waking up to the economics of networked learning
  
    Via Stephen Downe s, Judy Breck believes, and I agree, that the economic crunch will speed the advent of network learnin g. And crucially, we can now consider such possibilities because of the network. The network doesn’t just change the way we learn from a pedagogical or behavioral perspective - it also changes the economics of the production, distribution, and consumption of educational products and services. Getting a college education in the US is absurdly expensive, but like property, or the stock market, the education bubble too will burst - the financial institutions simply no longer have the money to fund the madness.
  Ken Carroll - Thursday, October 9, 2008
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• How to Write an Elevator Pitch
  
  Briefly, Ning lets you create your own social network for anything. What does the product help the customer do? Who is the customer?] We have over 115,000 user-created networks, and our page views are growing 10% per week. [Traction.] What's an elevator pitch? An elevator pitch is a brief e-mail summary of your business.
  HarvardBusiness.org - Wednesday, April 1, 2009
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• Selling Simplicity — Not Just Marketing It
  
  What is interesting about this phenomenon is that it is in sharp contrast with the thinking of the past few years — which was that consumers wanted unlimited choice so that they could customize their products and services to fit their own unique needs and lifestyles. As such, technology companies pushed for more and more bells and whistles, while other firms drove towards mass customization. Have you noticed that more and more companies are marketing "simplicity" as a reason to buy their products or services? For example, Philips Electronics advertises " Sense and simplicity
  HarvardBusiness.org - Thursday, October 29, 2009
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• What Facebook's Stumble Can Teach Your Company
  
  From the customer's standpoint, this means "Trust Us." A Mark Zuckerberg blog post seems to also say "trust us ." But the firms don't "trust" their user base. The user agreements we don't read, but do acknowledge, claim many rights to content, rights to remove content, limits on liability, binding arbitration, and unilateral ability to change the user agreement at their will - just to name a few typical clauses. Given my upbringing as a rapacious capitalist, I feel that firms like Google and Facebook which provide tremendous value for free deserve a lot of leeway. Moreover,
  HarvardBusiness.org - Thursday, February 19, 2009
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• Pricing Strategies for the Downturn
  
  For bigger-ticket purchases such as TVs and car insurance, they're helped with a myriad of comparison tools on the Internet--and by social networks that spread the word about how to get the best deals. For example, there is often a segment of loyal customers who do not expect or need to be persuaded with a discount to purchase. And although there's no end of grumbling, customers I used to love the television game show " The Price is Right ." Beyond the insane level of excitement of the show was the oddly compelling quest to discover the right price of everyday items like refrigerators
  HarvardBusiness.org - Tuesday, March 3, 2009
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• The Disadvantage of Twitter and Facebook
  
  Yes, I know that Facebook and other social networking platforms change the posting paradigm and render practices like forwarding a digital anachronism. The real issue here is not the act of forwarding or receiving forwards but the challenge of creative customization. Unlike mass tweeting, this one-to-one "customized" communication strikes me as a superior business and personal practice. A single question haunts me as I write this: Will you forward this post to someone you respect?
  HarvardBusiness.org - Tuesday, September 8, 2009
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• Explainers to Watch in 2009
  
  Explainer Network Members - Video producers listed on the Common Craft Explainer Network page. Since then, they've done custom videos for clients like VOIS and Survey Sampling International.?? Tags: network future friends explainer If there is one prediction I have for 2009, it will be that our world will become more complex.?? We will all be confronted with new products, services, ideas and concepts that will confuse the majority of us.??
  Common Craft - Explanations In Plain English - - Tuesday, January 13, 2009
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